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Joe Perone
Statement of Purpose
With a robust background in analytics, strategy, and leadership, Joe Perone brings a unique blend of technical acumen and business insight to drive impactful decision-making and growth. Put simply, his entire career has centered around two things: Numbers and People.
Professional Experience
Senior Manager, Commercial Insights & Analytics
Jan. 2022 - Present
Lead analytics vision to support decision-making across Marketing,
Sales, and Operations in $1B+ Diagnostics organization
- Develop primary research channel to collect VOC and Customer Experience data leveraging surveys and other primary data sources to glean actionable insights to optimize forecasting, customer segmentation, and competitive intelligence
- Influence decision making by synthesizing analyses, presenting insights and recommendations to executive leadership
- Partner with cross-functional stakeholders to plan and execute end-to-end, hypothesis-driven experiments, A/B tests
- Effectively manage multiple concurrent projects, achieving 100% on-time delivery by implementing Kanban system
- Collaborate with Sales, Marketing teams to build effective reporting in Power BI leveraging internal and external data
- Build and develop team of analysts and data scientists using individualized, career-oriented goals and projects
Founder, CEO
Feb. 2021 - Apr. 2022
Led team of three (CTO, engineer, SEO specialist) to build dynamic
pricing platform to support local restaurants during COVID
pandemic
- Crafted, executed B2B2C strategy to optimize user experience, iterated based on product analytics and user feedback
- Leveraged third party APIs to gather data on restaurant busyness, serve real-time incentives to users
- Engineered web and mobile application using Flutter, Python, and AWS, driving 200+ downloads on iOS, Android
Head of Sales Analytics & Insurance Sales
Sep. 2019 - Feb. 2021
Drove sales excellence on $4B AT&T account by managing team of
three (manager, data scientist, data engineer) to facilitate
data-driven decision making with advanced analytics (R, Excel,
Tableau), automated reporting, and strategic goal setting
- Led digital transformation of sales operations, saving 112+ man-hours weekly by centralizing data, ensuring data quality, and developing automated reports; prioritized product roadmap based on business need and engineering tradeoffs
- Routinely translated broad business questions into structured analyses to provide actionable recommendations, e.g., reduced promotion cost for flagship phone by -46% using machine learning (regression, response modeling)
- Negotiated $300M+ Insurance contract (+2.7x YoY) by designing sales solution that solved customer pain points
- Mentored and developed team by designing high-impact strategic projects and coaching business-side empathy
Senior Manager, B2B Growth Strategy
Jun. 2018 - Jun. 2019
Managed unlimited budget and team of two (manager, co-op) to
continuously improve performance of five B2B Marketing channels,
using SQL, Excel, and R to analyze channel funnels and customer
segments, track KPIs, and forecast sales
- Grew website lead conversion rate by +27% by iteratively A/B testing industry-specific copy and creative assets
- Effectively partnered with Google and Engineering to implement robust automated bidding solution, improved ad spend +20%
Promotions Analyst (MBA Internship)
Jun. 2017 - Sep. 2017
Delivered product, promotion recommendations based on statistical
analyses (Power BI) and advanced analytics (R, Excel)
Mathematics Teacher
Aug. 2013 - Jun. 2016
Owned learning outcomes for 155 Statistics, Algebra II students;
decreased failure rate by 50% using project-based learning
- Grew website lead conversion rate by +27% by iteratively A/B testing industry-specific copy and creative assets
- Effectively partnered with Google and Engineering to implement robust automated bidding solution, improved ad spend +20%
Front Drive Manager
Oct. 2008 - Jun. 2014
Efficiently managed teams of 3-13 valets to execute front drive
operations at multiple elite Washington, DC hotels, including
The Four Seasons
and
The Ritz Carlton
- Decreased car retrieval time by 10% by implementing new parking framework to optimize car placement in multi-level structures
- Scheduled weekly workforce to support demand from special events, restaurant seasonality, and hotel occupancy
- Trained new valet hires on hotel brand standards and team processes
Education
Certification, Applied Data Science
Somerville, MA
Apr. 2024
- Capstone: Improving Loan Outcomes by Implementing Machine Learning in the Application Process
Master's of Business Administration
Boston, MA
May 2018
- GPA: 3.7
- |
- Concentration: Marketing
- |
- Honors: High Honors
- Founder, Movember @ Questrom
- Director, Questrom West Coast Networking Club
Master's of Science, Digital Innovation
Boston, MA
May 2018
- GPA: 3.7
- |
- Concentrations: Data Science, Information Systems
- |
- Honors: High Honors
- Capstone: Leveraging Platform Dynamics to Increase Application Volumes at Long-Tail MBA Programs
- Runner Up, Wayfair Supply Chain Analytics Case Competition
Bachelor's, Mathematics
Wilmington, NC
May 2013
- GPA: 3.9
- |
- Concentration: Secondary Education
- |
- Honors: Summa Cum Laude, Pi Mu Epsilon
- Thesis: The Historical Development and Philosophical Applications of the Concept of Infinity
- UNCW Ice Hockey, ACHA Academic All-American